Smafolk, or 'little people', makes a wide variety of colourful kids’ clothes with funky retro prints! Each collection presents new colour combinations. At Hei Moose we’ve fallen in love with Smafolk’s babies collections with bright colours and big bold prints!

Smafolk is 100% Danish design. It was created in 2005 and since then it has quickly become a popular Nordic children’s clothes brand. Most of the Smafolk range is Ökötex-100 standard compliant. This means that Smafolk focus on quality, safety and also ensuring good working conditions for the people who produce the clothes. Ecotex also means that Smafolk do not use poisonous chemicals in their clothing.