Small Business Sunday

Dragons Den Smafolk Theo Paphitis Twitter


Have you heard of #SBS on Twitter? 'Shopkeeper' Theo Paphitis from Dragon's Den chooses his favourite 6 small business tweets on twitter and retweets them to his 350 000 followers. All you need to do is to squeeze your small business into a small tweet to him  on Sunday evening between 5 and 7.30 pm and include #SBS to be considered. I used to try this for a while ages ago, but gave up after many weeks of trying and forgot about the whole thing.

This Sunday, however, for long last, I decided to give #SBS a go. I quickly checked Theo's twitter page and since he seemed to be following the F1 in Monaco I decided to go with the theme. First I was going to tweet something about the Finn, Nico Roseberg, winning it, but then to keep it simple, I chose one of our best selling t-shirts at the moment, Smafolk's cool beetle car t-shirt (£17.90), and even though it didn't exactly represent the F1 car, to my surprise, it actually worked!! On Monday evening around 8 pm when I quickly checked my twitter, things had gone crazy already and I instantly knew that it must have been Theo's retweet! 

There were hundreds of people and business congratulating me for being chosen as one of this week's interesting businesses by Theo, lots of new followers and lots of traffic to the shop!

And best of all, the Smafolk top is now almost sold out - there is only one more left, who is going to get that? 

Follow Hei Moose on Twitter.

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